Performance Data Analyst

توضیحات موقعیت شغلی

Tasks in detail:

  • Customer segmentation and selection of customer data;
  • Design, assess and optimize marketing promotions;
  • Design, execute and optimize marketing communication plans;
  • Leverage analytics and A/B test results to measure the impact of new initiatives and optimize engagement plans;
  • Regularly report on the performance of the previous promotions and plan for the future;
  • Documentation of the plan and promotion results, both with high level and detailed perspectives;
  • Use statistical methods to analyze data and generate useful business reports;
  • Use data to create models that depict trends in the customer base and the consumer population as a whole.
  • Ad-hoc marketing reports

نیازمندی های موقعیت شغلی

  • Minimum Bachelor’s degree or last year of undergraduate program in Computer Engineering, Computer Science, Mathematics, Industrial Engineering or other related fields
  • SQL skills and the ability to run simple queries and conduct simple data analysis
  • Analytical ability, Business instinct and a good grasp of the "big picture"
  • Navigate large historical and current season data sets, build reports to assist in the creation of short-term and long-term business distribution and strategies
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